The latest from
Raptive
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Ctrl Alt Ask Episode 11: 8 essential tips for web creators
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Raptive reaches $4 billion paid out to publishers, reinforcing its position as a top 10 global media company
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Raptive pays out $4B to publishers, climbs Comscore rankings, and expands reach
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Ctrl Alt Ask Episode 10: How can I optimize for Google Discover?
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Raptive News newsletter archive
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Ctrl Alt Ask Episode 9: How can entertainment sites boost discoverability?
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Shaping the next era of publishing in 2026
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Ctrl Alt Ask Episode 8: How do I grow my Substack?
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Ctrl Alt Ask Episode 7: How do I keep creating when I’m burnt out?
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Jounce survey shows Raptive as most-trusted sales house for the fourth consecutive year
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Ctrl Alt Ask LIVE: How do I stand out? Brand-building secrets from the Hollywood playbook
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Ctrl Alt Ask Episode 5: Should creators fight back against AI crawlers?
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What is programmatic advertising?
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Ctrl Alt Ask Episode 4: Am I too niche to attract advertisers?
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Ctrl Alt Ask Episode 3: How do I win on YouTube?
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Opening the door to more creators who meet Raptive quality standards
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Ctrl Alt Ask Episode 2: How do I get my traffic back?
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Ctrl Alt Ask Episode 1: Should I break up with Google?
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Introducing Ctrl Alt Ask: The creator advice show
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The team powering creator and publisher revenue at Raptive
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Backing a new standard for creator protections with Really Simple Licensing
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Partnering with ProRata to explore a fair model for AI content use
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The “AI stink” is real, and it’s costing brands
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Protecting your content from unauthorized use
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Cloudflare prioritizes creators and publishers with new AI crawler controls
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5 high-impact email plays that drive growth
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Getting the most out of Post Details
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Raptive’s statement on U.S. Copyright Office’s report on generative AI training
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Raptive’s Alexis Chitwood named as one of 2025 Top Women in Media & Ad Tech
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Your top Pinterest questions answered
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A shaky economy: what it means for ad spend
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Raptive strengthens diversity initiatives with Sertify partnership
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How to stay ahead as a creator in 2025
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Raptive ranks #1 for Food and Family for the 7th year in a row
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Taking back the internet: protecting your content and traffic in 2025
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New Gen Z research reveals a shift toward credible, expert-driven open web content
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Ban or no ban, the TikTok generation is already moving on from TikTok
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Q&A with our CIO: How the news industry’s AI clashes impact creators
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Looking back at 2024—and a preview of what’s to come in 2025
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New Jounce survey identifies Raptive as most-trusted sales house
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Bringing creator content to life at Advertising Week New York
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Introducing Raptive Intelligence: Smarter ad targeting for better campaigns
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Watch the Keep it real livestream recording
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Announcing Keep it real, a creator advocacy campaign
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Keep it real: A new creator advocacy campaign
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Introducing Tom Critchlow, EVP of Audience Growth
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The ongoing impact of Independents’ Day
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Statement from Marc McCollum, Chief Innovation Officer at Raptive, on Senator Amy Klobuchar’s letter addressing AI’s impact on content creators
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Case Study: Benzinga’s monetization transformation
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Fortune Media and Great Place To Work Name Raptive to 2024 Fortune Best Workplaces for Millennials List
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5 Questions with Nick Makrides of The Scran Line
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Recap: Independents’ Day on Capitol Hill
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Watch the Independents’ Day livestream recording
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Looking ahead to Cannes Lions with Half-Baked Harvest’s Tieghan Gerard
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How Raptive is preparing you for the cookieless future
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Raptive announces Raptive Represents, new turnkey ad solution unlocks premium, diverse creator media at scale
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Raptive takes the IAB NewFronts stage with message of harnessing the power of human connection
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Raptive and BOMESI partner to unlock large-scale investment in diverse-owned media
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Raptive achieves major milestones on one year anniversary of company’s rebrand
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Raptive’s Steph Dolgins and Iana Feliciano named among 2024 Top Women in Media & Ad Tech
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Jounce Media identifies Raptive as the leading sales house by volume
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What’s trending: sports content
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What’s trending: fitness content
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Trending: 5 spices on the rise this holiday season
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Raptive receives Partner Recognition Celebration spotlight at Google’s Publisher Data Summit
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Work Smarter: Unlock the creative power of AI
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Raptive is the #1 source for advertisers to reach diverse-owned media
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Introducing Marc McCollum, Raptive’s new EVP, Innovation
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Streamline your workflow with ChatGPT custom instructions
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Creator recommendations
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How to use structured hiring to improve your process
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Webinar: Raptive AI Advocacy & Consent to Advocate for Responsible AI Document
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How to prevent GPTBot from crawling your site
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The ultimate guide to candidate experience
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4 steps to a great onboarding process
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Work Smarter: Proven strategies to supercharge your ad revenue
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The guide to a winning offer
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Understanding legal compliance when hiring
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GA4 Reports FAQs
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Tips for creating an interview question bank
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The ultimate guide to sourcing candidates
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The best places to post your job openings
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How to create effective job postings
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The simple guide to candidate management
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How scorecards transform hiring
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Streamline the hiring process with a kick-off form
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How to create a strong LinkedIn company page
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The cost of JavaScript
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Sign the open letter to protect content creators
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Work Smarter: Identifying the best talent for your business
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How to write great AI prompts
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How to find top RPM factors in GA4
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Work Smarter: Putting your Slickstream data to work
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Work Smarter: Winning in an AI world
![Get started with Google Analytics 4 [Video series]](/wp-content/uploads/2023/06/Get-started-with-GA4-734x414-c-center.png)
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Get started with Google Analytics 4 [Video series]
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Google Analytics 4 quickstart guide
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Work Smarter: Getting started with GA4
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Maximize your content’s impact with search intent analysis
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Introducing the first step to assert creator rights over AI content use
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Exploring the Bing conversational search experience
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ChatGPT, AI content generation, and the future of search
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Work Smarter: Building an authentic personal brand on social
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Guide to effective email design
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Work Smarter: 10 mistakes you might be making with email
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Tips for creating video thumbnails that get clicks
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What to do when you see traffic decreases
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Best practices for quality commerce content
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5 best resources for creating commerce content
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8 tips on using Topic to create commerce content
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5 types of commerce content to create
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5 easy ways to get started making video content
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Work Smarter: Video monetization made simple
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When to delete outdated or underperforming content
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How ad code is one of the many ways we help publishers take home the most revenue
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5 ways to capture more premium advertiser spend
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5 options for adjusting ad layout aesthetics
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Work Smarter: 4 ways to boost affiliate revenue
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Slickstream joins our creator solutions family
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Scaling sales efforts to deliver the most revenue today and protect your business for the future
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5 takeaways from our Future of Advertising webinar with Brynne and Paul
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Named to AdExchanger’s Programmatic Power Players 2022 list
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Copyright issues for creators
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The future of advertising: third-party cookies and beyond
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How the economy impacts advertiser spending and RPM
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Work Smarter: What’s working with video?
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Work Smarter: Improve RPM for low-earning content
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What to send to your email list
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6 secrets of the highest-earning websites
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Find your best posts for Content Optimization
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Optimize and grade your content in Topic
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Work Smarter: Turn casual visitors into brand loyalists with email
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Meet Jeff D’Onofrio: Our New Chief Financial Officer
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More transparency for advertisers, more revenue opportunities for publishers
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9 alternatives to deferred ads for improved ad revenue
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7-point site audit for accessiblity
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9 proven video ideas to grow your audience and revenue
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Video compression 101
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View how your site appears on desktop and mobile devices
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Preparing for tax season
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How seasonal advertiser spend affects RPM
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Meet Emily: Our New Chief Customer Officer
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Desktop & mobile ads earn differently
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5 steps to recover from a site hack
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7 optimizations to improve content ad earnings
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The benefit of lazy loading images
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9 ways to improve user experience
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How to keep readers engaged and boost your earnings
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What is Ads.txt?
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What is Sellers.json?
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Secure your site with HTTPS
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5 questions that simplify a plugin audit
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10 common RPM mistakes—and how to avoid them
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Content Optimization Quickstart
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How to use Cloudflare to measure Core Web Vitals
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Extraordinary publishers, doing extraordinary things: Gemma Stafford and Kevin Kurtz, Gemma’s Bigger Bolder Baking
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Matt Molen’s How to Make Money With Email
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How changing your domain name impacts ad revenue and traffic
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Ad revenue best practices for your site design
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Improve sticky sidebar earnings
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How Raptive creators doubled search traffic overnight
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#8 on Comscore’s Top 50 Multi-Platform Properties
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Meet Michael and John: New Engineering Leaders
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5 simple ways to optimize video earnings
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Balancing sticky elements for top ad revenue
![Get started with Content Optimization [Video series]](/wp-content/uploads/2021/11/Getting-started-with-Content-Optimization-734x414-c-center.png)
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Get started with Content Optimization [Video series]
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Craft compelling content for search
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Identify and understand your target audience with personas
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How to develop a content strategy that drives results
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Find the perfect search keywords for your target audience
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How to measure the impact of your SEO efforts
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Prioritize your content with Performance by Traffic Source
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6 ways to take advantage of trending topics
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How ads get from an agency to your site
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20+ keyword research tools to help grow your search traffic
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Our first-to-market CLS solution delivers huge improvements for publishers
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4 ways to avoid accidental clicks on your ads
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How do publishers make more money at Raptive?
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What are cookies and how are they used in digital advertising?
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Performing a content audit
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Why audience engagement is crucial for identity
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23 optimizations you can make to improve your page speed and Core Web Vitals scores
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Use a CDN to help speed up your site
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How to choose the right hosting service for a speedy site
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5 tell-tale signs you’ve outgrown your hosting service
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Our sales team brings publishers more revenue
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How our sales team brings Raptive creators higher RPMs
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Intro to Google’s Core Web Vitals
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4-step playbook for diagnosing and improving Core Web Vitals
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Meet Don: VP of Ecosystem Innovation
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How to use Google Trends like a pro
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What is CPM?
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What is contextual advertising?
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What is ad viewability?
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What is header bidding?
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What is programmatic advertising?
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Meet Joline: EVP of Data & Analytics
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Five things to consider before running ads
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Is your privacy policy compliant?
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What to include in your media kit to wow brands
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Building a 21st-century family business: an interview with the Leung family from The Woks of Life
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Use a “Quick Start Guide” to grow your email list
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Creating a sustainable business with heart: an interview with yTravel
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California’s Assembly Bill 5
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Stopping bad ads in their tracks: an interview with Confiant
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About CCPA compliance
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High impact for brands and publishers alike: an interview with Undertone
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Why is video the future for publishers? An interview with JW Player
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Why you need a brand style guide and how to create one
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Private marketplaces make publishers more money
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