How to keep readers engaged and boost your earnings

<p class="wp-block-paragraph">High-quality, highly engaged readers are a major factor in your site’s <a href="https://help.raptive.com/hc/en-us/articles/115003028106-What-goes-into-RPM">ad-earning potential</a>. Readers who spend time on your site absorbing your content earn you significantly more than those who leave quickly.&nbsp;</p> <p class="wp-block-paragraph">One way to measure this engagement is through your bounce rate. When your content is relevant and valuable, readers are mo