What are cookies and how are they used in digital advertising?

<p>The digital advertising industry has been abuzz lately, discussing the removal of third-party cookies and how creators will be affected. </p> <p>As a creator, you’re probably familiar with the term “cookie” and know that cookies play a role in digital advertising. But while we’re quick to toss around the term, how many of us could give a clear description of cookies — what they are and how they are used in the digital ad industry? As they say, knowledge is power, so let’s