Work Smarter: Building an authentic personal brand on social

<p>Have you ever thought about what makes an authentic personal brand and how you can translate that into social content? Lissette Calveiro, CEO of <a href="https://influencewithimpact.co/">Influence With Impact</a>, discusses building a social media strategy and creating content that sets you up for success.</p> <p>You’ll learn:</p> <ul> <li>Elements that define an authentic personal brand on social media and how to build out a social media strategy that honors that</li> <li>Ways