When to delete outdated or underperforming content

<p>What should you do when you have content on your site that’s no longer drawing traffic, is out of date, or doesn’t fit your site’s theme any longer?&nbsp;</p> <p>Deleting that content seems like an obvious answer, but it’s not always the best call for your SEO strategy. This article will walk you through making the best decision for your site’s outdated or underperforming content.</p> <h2 class="wp-block-heading" id="h-start-with-a-content-audit"><strong>Start with a conte