Getting started with Raptive: Your first day with Raptive ads and beyond!

This is the final article in our series on getting started with Raptive. First, we looked at how to qualify for Raptive and how to apply. Then, we walked through how we work together to design your custom ad layout.

In this post, we’ll go over what you can expect when we install your ads and what happens after that!

Installing your new Raptive ads

Most creators choose to have our team take care of everything to set up the ads, but you have the option to install the ads yourself with our team’s guidance. 

For now, we’ll specifically focus on the most common scenario, where we install the ads for you so you can sit back and relax!

We’ll log into your site and get everything set up

On your start date with Raptive, you’ll hear from one of our install experts to let you know we’re about to log in to your site and start working.

1. We’ll set up your ads.txt file. An ads.txt file lists the advertisers we partner with who are authorized to sell your ad spaces. It’s crucial to helping you earn well!

2. If you were already running ads, we’ll remove ads from your previous ad provider. We’ll do this at the same time we’re setting up your new Raptive ads to minimize ANY downtime in ad earnings.

3. We’ll set up custom placements for your Raptive ads. If you use WordPress, we’ll install the Raptive Ads WordPress plugin. If you don’t use WordPress, we’ll add a snippet of code in the header of your site. 

Either way, your ad placements are all set up on our end and automatically added to the right spot on the page targeting HTML elements—this lets us make any adjustments quickly and easily!

4. We’ll add a ‘Raptive Partner Site’ badge in the footer of your site. This is placed through the Raptive plugin or code. This badge is used to inform high-paying advertisers that your site is part of the Raptive community, making you more money.

In addition, the following will be added to your site:

• A “Do not sell or share my personal information” link to help keep you aligned with privacy laws like CCP/CPRA. Details here.
• A link to our “Terms of Content Use” (learn more here), which establishes your content as proprietary property, signaling to third parties—like AI platforms—not to copy or reproduce it without your permission.

We’ll verify that your ad layout is set up exactly the way we talked about and everything is running smoothly and looks great on the page.

Then we’ll ask you to take a look at your site and make sure you love it too—we’re more than happy to work with you to make any tweaks or changes you need.

What’s next after ad installation?

With your ads installed, our work is just beginning! During your first few weeks running Raptive ads, we’ll gather data that lets us dial in specific optimizations for your readers and our advertising partners.

You can join the Raptive Community Facebook group right away!

Our Facebook community is exclusively available to Raptive creators and it is THE place to network with other professional content creators. Meet your fellow Raptive creators, ask for advice, collaborate, and learn from one another.

A few days after ad installation, you’ll get access to the Raptive dashboard

Data is an essential tool for running a successful business, so we give you lots of detailed reports in your Raptive dashboard. You’ll find specific ad earnings, ad performance data, traffic insights from your Google Analytics account, and RPM breakdowns on individual pages.

It’s all designed to help you understand what’s earning well and how to build on that!

Three things to check out right away:

1. Take advantage of high video ad revenue by uploading your videos. You can add them to your Playlist video player and embed specific videos in your posts.
2. Let us know if you’d like to turn on any additional ad categories, like running political ads, on the Ad Preferences page.
3. Dive into RPM by Page to understand how different pages earn and spot improvements you can make.

Access more Raptive resources

Every Raptive creator gets free access to awesome resources, like Matt Molen’s email mastermind course. We also host webinars and run educational programs designed to help you build your business. 

Plus, you’ll unlock Raptive creator-exclusive content in the Resource Center!

We’ll monitor your ads and reach out with proactive suggestions

Once we’ve perfected your ad layout, our team keeps a constant eye on everything to make sure your ad performance stays as strong as possible. We make minor adjustments on our end all the time, but if we notice any areas for improvement or recommend changes to your ad layout, we’ll reach out with suggestions. 

You’ll receive your first payment 45 days after the end of your first month running Raptive ads

We submit ad revenue payments on the 15th of every month on a net-45 schedule. For example, if you get started with Raptive in January, you’ll receive your first payment on March 15 for your total January earnings. 

We guarantee full payments for Raptive creators, even if advertisers don’t pay us. This means you can count on being paid the money you see reported in your Raptive dashboard because we’re committed to paying you that amount whether we receive it from advertisers or not.

You can reach out to our team with questions, any time

Helping creators isn’t just a job for our team—it’s a mission! We’re here for you and eager to help however we can, so reach out if you ever have questions, need advice, want to share feedback or requests, or just want a friendly chat.

Interested in learning more about Raptive?

We’d love to talk with you about how Raptive can help you make a living doing what you love! If you have any questions, we’d love to answer them. If you’d like to get started earning more ad revenue today, you can fill out an application and we’ll be in touch!