<p>Your email list is a direct and personal way to connect with your audience, understand their needs, and build a thriving community. Emails can transform how you engage with your audience, promote your products, and drive your business forward. Let’s explore why building your email list is so important, especially now as third-party cookies go away.</p> <h2 class="wp-block-heading" id="h-1-gives-you-ownership-and-control"><strong>1. Gives you ownership and control</strong></h2>