Raptive Community creator expectations
Last updated: July 21, 2026
This document outlines what creators and Raptive agree to do to launch and run a successful community, from setup through ongoing engagement. It’s intended as a companion to the Raptive Community Service Agreement and may be updated as the program evolves. This guide supplements the legal agreement and describes the details of what participation looks like, from launch onwards.
Phase 1: Community set up
| Raptive | Creator |
| We design the community at community.raptive.com/communityname, customizing the platform with your brand. | You review your customized community before launching it to your audience. |
You agree to:
- Partner on the community structure
- Select community name, subject to Raptive naming policies
- Provide up to four links you would like to promote in the community, including links to your social pages, website, shop, books, etc.
- Create launch assets, including welcome posts, welcome video, and prompt questions to drive engagement
- Finalize branding
- Once your community is built, finalize any branded logos, accent color, or other branding prior to inviting members
Phase 2: Community launch
| Creator | Raptive |
| You create a launch strategy to announce the community to your followers. | We provide launch best practices and template communications for you to use, and have moderation and support infrastructure in place, ready for your new Members. |
You agree to:
- Facilitate outreach to all of your followers and fans across your existing marketing channels (email, web, social, etc.) to officially launch the community, committing to 2-3 follow-ups
- Spend 15-30 minutes per day (2-3 hours per week) in the community posting content, replying to, and interacting with Members
- Post new content a few times a week
- Welcome and interact with new Members
- Engage with new content through reactions and replies
Once you’ve announced the community to the world, welcoming an influx of Members, it’s time to move to the next phase of scaling and maintaining engagement.
Phase 3: Scale & maintain engagement
| Creator | Raptive |
| You post and interact regularly in your community to drive engagement and interest. You continue to promote your community to attract new Members. | We share insights on how to drive engagement and continue to grow. Raptive moderation allows for consistent tone and sustainability. |
You agree to:
- Promote your community
- Promote the community from your website (if applicable)
- Add to your website’s main navigation
- Where possible:
- Incorporate a community promotional module inside posts
- Integrate the community into your website’s sharing functionality
- Add a link to your community on all applicable social media platforms
- Example: Integrate the community on social via Linktree or similar functionality
- Frequently (at least monthly) promote the community in:
- Your social media channels
- Your email list (if applicable)
- Promote the community from your website (if applicable)
- Interact regularly in your community to drive engagement
- Daily
- Spend 15-30 minutes per day (2-3 hours per week) in the community replying to and interacting with Members
- Check out any feedback coming in for your brand
- Engage with new content and make Members feel great about their chance to interact with you
- Spend 15-30 minutes per day (2-3 hours per week) in the community replying to and interacting with Members
- Weekly
- At least 2-3 times per week, post new content in the community
- These can be posts from other channels or exclusive content you want to share in the community
- At least 2-3 times per week, post new content in the community
- Monthly
- Post consistent programming, such as: monthly challenges for community Members; host “Ask Me Anything” sessions or exclusive conversations; post behind-the-scenes videos or photos
- Daily
Raptive Community support
When you work with Raptive to launch a community, we build with your brand at the heart of everything we do. We handle the platform, moderation, and monetization so you can focus on what matters: building relationships.
1. Community management & moderation
- Community moderation: We handle all community moderation, ensuring a safe space for community Members
- Customer support: When Members have questions about how features work or need a little help, we’ve got them covered
2. Platform & app
- Hosting: We fully host the community, ensuring scalability and uptime
- Security: We have strong security measures in place to protect the community and its Members from vulnerabilities
- Maintenance: We handle all the tech infrastructure and optimizations to keep the community running smoothly as part of the larger Raptive Community platform and app
- Feature development: We build out new features to maximize user engagement and total creator revenue across the Raptive Community platform and app
- Performance dashboards: We provide performance data to help you analyze performance, identify opportunities, and show you which content is performing the best
3. Built-in member communications
- Platform membership: From welcome emails that educate Members about platform features to engagement tactics like push notifications, we’ve developed strategic Member lifecycle communications that drive results
- Notifications: We optimize the Member notification experience for engagement and long-term retention, from important transactional communications like password reset sequences to platform notifications for new replies
4. Monetization
- Fully managed community monetization: We handle the technology, advertiser relationships, and implementation for community monetization.
- Revenue dashboard: We provide a dashboard that shows you how much revenue your community has generated during any given period.
5. Growing your audience
- Your email list: You will have access to the email addresses of any members who do not opt out of being part of your newsletter list
Program policies
While our aim is always to help create a successful, thriving community, there may be circumstances where a creator’s expectations, or Raptive’s, are not fully met, or where a creator no longer wishes to support a community.
If a creator:
- Terminates their Community Services Agreement
- Expresses intent to no longer support the community
- Doesn’t adhere to the Creator Expectations for 60+ days after warning
Raptive reserves the right to:
- Remove creator branding and change community URL/name
- Close the community
If a community is largely without activity and engagement, Raptive reserves the right to:
- Reduce support and platform features
- Close the community
This document is a living resource and may be updated to reflect changes in the program. For legal terms, refer to your Raptive Community Service Agreement, and for full community terms and conditions, visit raptive.com/community/terms-of-service.